Our Heritage

Since our inauguration on 17th December 1965 by Maharaja Fatehsinghrao, Delux Optic Centre has been a cornerstone of premium eye care. With over six decades of rich heritage in the optical world, our two-story, state-of-the-art, fully air-conditioned showroom is designed to offer an unparalleled experience, merging modern amenities with exceptional, personalized service.

What began as a pioneering vision to bring precision optics to our community has evolved into a multi-generational legacy. We have spent the last 60 years perfecting the art of eye care, adapting to the latest technological advancements while never losing sight of the warm, human touch that built our foundation. Today, we don’t just dispense eyewear; we build lifelong relationships with families who have trusted us with their vision for decades.

Our Vision & Philosophy

Our client-first philosophy is the foundation of everything we do. We have cultivated a culture of uncompromising integrity and honesty, ensuring you can shop with absolute confidence.

  • Unrivaled Quality Control: Our optical technicians extensively inspect every pair of eyeglasses to ensure flawless prescription accuracy before delivery.
  • Global Standards, Exceptional Value: We leverage strict frame sourcing protocols to provide an elite selection of top-tier eyewear at exceptional price points.
  • Complete Satisfaction: Your vision is our priority, and we stand by a guarantee of complete customer satisfaction.

How We Are Different

Your Eye Health: Vision is precious. Our expert Optometrists prioritize your long-term ocular health, backed by a 100% Prescription Accuracy Guarantee and quality control that is second to none.

Your Vision: We provide total satisfaction through the latest optical innovations, dispensing premium glasses and contact lenses that correct your vision comfortably and precisely.

Your Personal Style: We offer one of the most extensive collections of designer brands. Our engaging staff provides honest, style-forward advice to help you find the perfect frames to express the real you.

Clinical & Technical Services

We utilize the industry’s most advanced technology and machinery for comprehensive optical care:

  • Advanced Eye Examinations
  • Precision Power Checking
  • Custom Lens Grinding
  • Premium Contact Lens Dispensing

A Legacy of Firsts (Our Fact Sheet)

  • 1971: Pioneered clinical precision by becoming the first optician in the region to engage an Eye Specialist (MS) for eye testing—a commitment to uncompromising medical accuracy that remains our key strength today.
  • 1997: Revolutionized our diagnostic capabilities by installing Gujarat’s first truly automatic and highly efficient Auto-Refractometer (Canon R-50).
  • 2008: Upgraded to the world’s most advanced fully automatic Auto-Refractometer (Rf-10) and pioneered the dispensing of progressive (varifocal/multifocal) lenses, tailoring complex vision solutions to different lifestyles.
  • 2014: Brought global fashion trends directly to the regional market by introducing Italian-style colored edges for frameless spectacles, perfectly merging optical clarity with high-end personal style.
  • 2016: Expanded our legacy with the grand opening of a brand-new, two-story, fully air-conditioned showroom, meticulously designed to offer an unparalleled, client-oriented retail experience.
  • 2018: Integrated state-of-the-art HOYA precision technology into our power-checking and lens grinding processes, ensuring flawless prescription accuracy and world-class customization.
  • 2023: Earned multiple prestigious industry certificates for optical excellence and quality assurance, reflecting our ongoing dedication to continuously enhancing the customer experience.